16,000 members. 4,820 pages. One concierge.
A global research alliance put Contexto in front of its community. Within the first month it had answered hundreds of questions — and told the organisation exactly what its website was missing.
The challenge
The alliance's website had grown to tens of thousands of pages: working groups, outputs, events, governance, member profiles. Members and newcomers alike struggled to find things, and a conventional crawl of a site this size was too slow and too shallow — it missed the structured data that makes the content meaningful.
The build
Contexto indexed the site API-first, straight from the CMS — hundreds of pages an hour, rising to around 10,000 an hour — with real-time sync via webhooks so the index never goes stale. Public content only: gated member content was excluded by design. The concierge was live within the launch window.
What the conversations revealed
Contexto doesn't just answer — it reports back. In the first review, three things stood out:
- Top topics: plenary event details, membership and group roles, and technical support dominated what people actually asked.
- Genuine content gaps: three topics members kept raising that the site didn't cover — each became a concrete content brief for the communications team.
- A retired tool: the organisation removed its separate feedback widget from the public site. Contexto's conversations, plus existing channels, covered it.
“The report told us what to write next. That's the product.”
What this proves
Grounded answers at scale, audience intelligence in production, and a deployment measured in days rather than months. It's the pattern Contexto is built to repeat.
Contexto for research institutions →How the intelligence report works →How Contexto works →
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